listing hijacking Tag

How Counterfeits on Amazon Impact Your Business and Your Brand

Amazon today:

Amazon sales in 2017 from Amazon marketplaces worldwide – $310 Billion
In 2018 Amazon will own 50% of all eCommerce and 5% of all retail
50% of units sold on Amazon come from third-party sellers
25% of the third-party sellers on Amazon are “global sellers”, mostly from China

Not all sellers are selling counterfeit products but there is a substantial number of counterfeits sold on Amazon. These sellers monitor new hot products and sell counterfeit versions of your product at low price, stealing the buy box and killing your sales.  In addition to losing sales, low quality counterfeits result…

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